Dr. Sheryl Kennedy Haydel

Sheryl Kennedy Haydel, PhD, APR earned her doctorate in mass communication from the University of Southern Mississippi – Hattiesburg, an MBA from the University of Wisconsin–Madison with a focus in Marketing and an MA in Journalism from the University of Maryland, College Park, and bachelor’s in mass media from Clark Atlanta University. She has worked as a journalist and an award-winning public relations executive. In addition, Haydel serves as a media expert on the use of social media in political and social movements. Twice she has been awarded the Individual Award of Excellence by the Public Relations Society of America’s New Orleans chapter. She also serves as the director of the National Association of Black Journalist’s high school program (JSHOP). Haydel has held both academic and administrative positions at several institutions. Her research examines the role of the Black collegiate press in the pursuit for Civil Rights and the use of social media today for both branding and activism.